Breast milk is best for your baby

Breastfeeding is the best nutrition for healthy growth and development of babies. Exclusive breastfeeding for 6 months is the optimal way of feeding infants. Thereafter infants should receive complementary foods with continued breastfeeding up to two years or beyond. Good maternal nutrition helps sustain an adequate supply and quality of breast milk. Unnecessary introduction of bottle feeding, partially or fully, or of other complementary foods and drinks may have a negative impact on breastfeeding, which may be irreversible. Consult your doctor and consider the social and financial implications before deciding to use breast milk substitutes or if you have difficulty breastfeeding. Follow usage, preparation and storage instructions of breast milk substitutes or of other complementary foods and drinks carefully as improper or unnecessary use may pose a health hazard.

Nature and Science

NOVAS™ Signature Milk - The high quality milk from our farms

NOVAS™ Signature Milk, the high quality milk sourced 100% from our farms in Holland. Read on!

Ever wondered what makes our milk powder so naturally nutritious for your child? Wonder no more! We'd like to introduce NOVAS™ Signature Milk, the high quality milk sourced 100% from our farms in Holland. Our milk contains small molecules with soft structure and supports easy digestion with with LocNutri™. The quality milk powder for your child, Friso^® Gold is made from NOVAS™ Signature Milk.

How is NOVAS™ Signature Milk crafted?

When it comes to milk, not all milk is the same. This is what makes NOVAS™ Signature Milk different from other milk powder. Our milk’s low levels of casein mineralisation means there are more small molecules, which come with soft structures. Milk with low levels of casein mineralisation is known to form soft curd particles in your child’s gentle tummy, making it easier to digest.

Using over 140 years of Dutch dairy expertise combined with science, our farmers choose cows that produce high quality milk for your child. The cows that produce NOVAS™ Signature Milk are selected based on a collection of data about their health, milk quality, and composition, so that your child gets the natural nutrients he or she needs.

Each cow has a neck sensor that enables our farmers to monitor their health. This allows us to track how many steps they take when grazing on our fields, how long they lie down for, and when they eat.

Using this data, the cow's physiological status and the macronutrient composition of milk is analysed. Our farmers then customise the feed for each cow to ensure it gets the right nutrition it needs. The customised feeds include rye grass and maize grown on our farms, along with other natural ingredients. Our farmers do all this because they know that when our cows are well cared for, they produce higher quality milk that is rich in natural nutrients for your child.

Last but not least, it's the passion and commitment of our farmers that make our naturally nutritious NOVAS™ Signature Milk truly special. Handed from generation to generation, it's our farmers' knowledge and expertise that enables us to nourish your child with quality milk produced on their family-owned farms.